24 Nov 2013

The Importance Of The Business Plan


The BookPals development has reinforced the importance of putting together a business plan for any new venture you embark on.

The "Business Plan Myth" for small business owners is that creating a business plan is a long, laborious, process that you have to complete before you start working on the business itself (do you think I'm talking from experience from previous projects I have worked on?!!!!), but this cannot be further from the truth.

When we came up with the idea of BookPals we agreed that we had to put a business plan together, but the product itself was well under way before we actually started putting our business plan on paper.

What we have found most beneficial since putting our business plan on paper is that it has actually helped us identify shortfalls in our ideas that could easily have been missed if our ideas simply stayed as thoughts in our heads.

As an example, when we first started working on BookPals it was going to be a desktop/laptop based application, but when we started putting together our business plan, we realised that we were missing out on the ever growing smart phone/tablet market and as a result, we are now working on enhancements that will make BookPals available to users of smart phones and tablets.

These enhancements will be completed prior to the BookPals launch and because of this, there will be substantial savings in development costs when compared to the cost of having to create a smart phone/tablet "plug-in" after product launch.

It might sound boring, but make sure you spend time putting together a comprehensive business plan for any project you are working on - the long term benefits far outweigh the time it takes to do so.

18 Nov 2013

Come "Deep Diving" with Us!!!


Episode 3 of the BookPals Business Sanity podcast has just been completed and is available for download.

This episode came about earlier than expected as a direct result of our last interview, where we spoke to Gordon Kay of Doing Biz.

Our chat with Gordon was a wonderful insight into business coaching services, but after listening to it again, there were as many new questions to be answered as there were answers provided!!!

We promised you when we started the BookPals Business Sanity podcast that we would provide you with hints and tips to make your business life just that little bit easier, so providing you with an episode where you finished listening to it asking more questions than you had before it was available for you did not "sit" well with us because this does not make your business life easier - it makes it harder!!!

This is why we got straight "down to business" and did Episode 3 for you to listen to.

In this episode we do a "Deep Dive" into what you can do to make your business "unique" and we also provide details of websites throughout the world where you can find a business coach to help you with your business.

There is also an audio transcription of the episode for download, so just sit back and enjoy the podcast, then download the transcription for all the website details.

We hope that you enjoy this episode and would appreciate any feedback you may have.

14 Nov 2013

Don't Let Those Ideas Get Away From You


Anyone in business who has listened to a podcast before knows that it is a wonderfully convenient way to learn business strategies from experts in their respective fields, as you can listen to their business success hints and tips during "down time", like driving (or commuting) to work, whilst exercising (listening to podcasts while on a running or walking machine seriously makes the time go quicker!!), or even while you're out walking the family pet.

The one thing that you can miss while listening to podcasts, though, is the opportunity to "note down" ideas that may come to mind for your own business.

The BookPals Business Sanity podcast is now two episodes in and is already providing business gems for you to use in your business, so as part of our promise to help make your business life just that little bit easier, we started thinking about ways where we could make it easier for you to take notes to assist with your individual needs.

Thanks to James Schramko and his FastWebFormula Community (in particular John Logar, DaveNewgass and Kate) we have found the answer.

With the help of Rev.com you can now download an audio transcription of all BookPals Business Sanity podcast episodes.

Use this download to make notes about how the hints and tips provided can help your business specifically and we hope that this service goes one step closer to making your business life just that little bit easier.

We found out about the services that Rev.com provide through the FastWebFormula Community and we are most impressed by their service.

They charge USD$1.00 per podcast minute to transcribe the audio for you and their accuracy is well over 95%.

Rev.com promote a 48 hour turnaround for your transcription, however, we received two transcriptions back in a couple of hours and after a quick check and a few grammar corrections, what would have taken us days to complete was ready for you to download in no time at all.

Thank you once again to the FastWebFormula Community - the advice provided by your members (of which I am one) is making it very easy for us to provide a quality podcast service to our customers.

Thank you, also, to Rev.com for providing a quality transcription service that not only helps our podcast listeners, but also makes running our own business just that little bit easier as well.

8 Nov 2013

At last - Podcast Episode 2 Is Live!!!


Episode 2 of the BookPals Business Sanity podcast has been released - finally!!!!

To say that there have been some "hurdles to jump" to get this episode live is an understatement - everything from outside business demands to family illness has delayed the release of this episode, but it is live now and we are sure you will enjoy it.

In this episode, we interview Gordon Kay of Doing Biz who talks to us about the benefits of having a business coach to help you with your business.

Gordon started his first business at the age of 16 and has more than 30 years of experience in business ownership and management.

He has also been providing business owners with coaching services since the year 2000 and during our discussion he provides a wonderful insight in business coaching services and how it can help your business.

Listen to Episode 2 of the BookPals Business Sanity podcast and let us know what you think.